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Big Gains Ahead in the UC Market

November 11, 2016

With business communications now needing more than ever a better way to keep in touch—thanks to a rapidly-increasing mobile workforce—it's not surprising to see that the market for unified communications (UC) systems is on the rise. A new study from Radiant Insights released recently shows that this market is on a significant upward track thanks to several external factors.

The Radiant Insights study found that the global market for UC should reach $143.49 billion, based on some research also done by Grand View Research. This is partially driven by rapid international corporate expansion and the accompanying need for communications systems that can bridge the gap without the extreme costs often called for by other communications tools. Increasing use on the part of governments and similar institutions is helping to drive the charge forward.

Businesses are eager to find new ways to reduce operational costs yet also maintain communications and make processes work as well as possible, and that's driving a lot of new interest in UC systems. Better access to real-time communications systems becomes a distinct possibility, which means fewer delays in communication and a more rapid business process.

Further, on-premise solutions contributed to almost 60 percent of overall market share in 2015 thanks to the high levels of customization and control that were on hand. That's something of a switch from other systems, where cloud-based operations are the order of the day thanks to reduced costs and a lack of maintenance.

Some issues are poised to drag on the market, however, like the high initial costs of UC systems. It's easy to see going with a solution that saves $1,000 a year, but when that solution costs $15,000 to set up, for example, it's easy to be concerned about pulling the trigger. Since on-premise systems are so popular, that's where a lot of the cost comes from thanks to not only the materials for infrastructure but also the dedicated staff required to care for and feed these systems.

Businesses need a better way to keep communications up and running among all the various parts of the company. That means new tools are a must, and UC is often seen stepping in to fill that gap. It's not without its issues, of course—the high cost of entry and some shaky regulations at the federal level are proving troubling—but this is still a system that's generating value daily for many organizations. Ignoring it potentially ignores a huge possibility for competitive advantage, with faster communications and faster movement toward opportunity, success and, therefore, profit.

The market's likely gains show the competition is moving to UC, and failing to prepare for that move can be just as much a problem as moving the wrong way.

Edited by Alicia Young

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